SRAM & MRAM Group and Paradigm Pictures AD Ltd announced their landmark merger at the prestigious Warren House in London!! Together, they will create a new revolution in the film industry!!
The historic merger between global company SRAM & MRAM Group and renowned film production house Paradigm Pictures AD Ltd was unveiled at an exclusive event held at the prestigious Warren House. The partnership will create many exciting new initiatives in the field of grandeur, technology and storytelling in the entertainment industry in India and globally.
Dr. Sailesh L. Hiranandani, Chairman, SRAM & MRAM Group and Mr. Arvind Dharmaraj, Chairman, Paradigm Pictures, graced the event. Through this merger, SRAM & MRAM Group will help create many new works in the high-end entertainment industry of India, which will celebrate tradition and culture.
SRAM & MRAM Group has earned its reputation through its diverse portfolio of businesses in technology, finance, agriculture, healthcare, energy, hospitality and infrastructure. The group’s leadership in pioneering technological advancements and sustainable practices has made it a global powerhouse. Through this merger, SRAM & MRAM will bring its company into the entertainment industry. It aims to combine technological excellence with the creative brilliance of Paradigm Pictures.
Commenting on the purpose of the merger, Dr. Sailesh L. Hiranandani said…
“Our vision is to create a world-class film city, bringing together cutting-edge technology with top-notch talent from Europe and the US, redefining the standards of storytelling and production excellence.”
The core objective of the merger is to build a film city spread over 50 acres and will commence construction soon.
Considered a global benchmark for filmmaking, the facility will offer extensive infrastructure, including customizable sets for schools, hospitals, and residences. This all-inclusive ecosystem will simplify the filmmaking process for creators.
Highlights of the Film City:
● World-class studios – Advanced VFX capabilities and high-end dubbing and editing studios.
● Luxury Preview Theaters – Five theaters with Dolby Atmos technology, including two for press screenings, with over 100 seats, and three with 25 ultra-premium seats for exclusive previews.
● Luxurious accommodations and resorts – Ten high-end resorts, each with private pools and four-bedroom celebrity accommodations, with 100 rooms for film crews.
● Entertainment and Event Spaces – A state-of-the-art venue for cafes, pubs, conference halls and audio launches, seamlessly combining production and leisure time.
Paradigm Pictures AD Ltd showcased its cinematic prowess with its award-winning Cannes short film at the Warren House event. Paradigm Pictures AD Ltd has achieved streaming milestones with films like V1 Murder Case and Harkara crossing 100 million minutes on Amazon Prime Video. Pre-production work on seven films is currently underway. Through this, the studio continues to craft stories that will resonate with audiences across the globe.
Global and Pan-Indian Productions:
The newly merged companies are all set to begin production of high-quality Pan-Indian films as the state-of-the-art film city enters its construction phase. The first slate of five films will be based on novels and real-life stories and feature renowned actors. Simultaneously, this collaboration combines the traditions of Indian storytelling with the institution of global filmmaking to deliver films with international appeal that will expand into the European and American markets.
Further enhancing the significance of the partnership, the alliance with RingDance Entertainment breathes new life into the Nordic Casefiles trilogy, based on the acclaimed novel “Bird Whisperer” by Ruud & Miel.
This ambitious project includes:
● RUUD & MILD: Nordic Casefiles (Game) – A crime mystery-solving experience.
● BIRD WHISPERER (TV Series) – Scandinavian crime stories.
● PARISTAN (Movie) – A powerful story of a father searching for his missing son in Stockholm, revealing hidden truths.
The event was attended by several special guests, including representatives from the BBC, Netflix and collaborators of acclaimed director Danny Boyle. To celebrate this connection, recognizing the contributions of participants to technology, the arts, and sustainable development Industry.
This historic event at Warren House heralds a transformative chapter in global entertainment, setting the stage for new creations to captivate audiences around the world.
