Hombale Films & PVR INOX – ‘Coolie’ and ‘War 2’ fans are invited into the world of ‘Kantara’ by reimagining the iconic cinema logo – this Independence Day weekend!

PVR INOX, India’s largest premium cinema group, in collaboration with Hombale Films, continues to take the cinema experience to new heights. This Independence Day weekend, PVR INOX has incorporated the iconic logo of the film Kantara into its iconic logo and given a fascinating preview of Kantara: Chapter 1, which will be released on October 2.

Starting today, fans of ‘Coolie’ and ‘War 2’ will be able to enjoy the PVR INOX logo in the form of a high-quality fire-themed animation, across all theatres. Created with the help of state-of-the-art screen-projection technology and the country’s state-of-the-art digital mastering technology, the logo captures the core power and cultural depth of Gandhara.

The logo change will be screened across all PVR INOX theatres across the country, enthralling audiences ahead of one of the biggest film festivals of the year.

Gautam Dutta, CEO – Revenue & Operations, PVR INOX Ltd. said,
“Cinema is not just entertainment – it is a feeling that unites a nation. At PVR INOX, we have always strived to create immersive experiences that transcend the theatre. By incorporating the core power of Gandhara into our iconic logo, we celebrate India’s rich cultural narratives. This is not just a logo change – it is an invitation to immerse audiences in an unforgettable narrative.”

Vijay Kiragandur, Founder and Producer, Hombale Films said, “We are proud that India’s largest multiplex group, with the largest fan base globally, has decided to celebrate Gandhara in such a unique way. This is a very special idea, especially on Independence Day, to celebrate our rich culture. We have the opportunity to take the stories we tell with such great confidence to the world.”

In the coming weeks, PVR INOX and Hombale Films will continue to innovate on a variety of ideas and invite fans into the world of Gandhara.

Through such initiatives, PVR INOX and Hombale Films are affirming their leadership in shaping the future of Indian cinema and contributing to providing unforgettable and immersive new experiences to the fans.

HOMBALE FILMS & PVR INOX REIMAGINE ICONIC ON-SCREEN LOGO TO USHER COOLIE & WAR 2 FANS INTO THE EPIC WORLD OF KANTARA THIS INDEPENDENCE DAY WEEKEND

This Independence Day weekend, PVR INOX infuses Kantara’s iconic fire elements into its logo as a fiery prelude to Kantara: Chapter 1

14 August 2025 – PVR INOX, India’s largest and most premium cinema exhibitor, in collaboration with Hombale Films, continues to redefine the moviegoing experience with innovation and scale. In a landmark move this Independence Day weekend, PVR INOX is integrating the iconic fire elements of Kantara into its logo, creating a spectacular prelude to one of the year’s most awaited releases, Kantara: Chapter 1, hitting cinemas on October 2.

From today, audiences watching Coolie and War 2 will witness PVR INOX’s signature logo transformed into a high-fidelity fire-themed animation across all cinemas. Enabled by advanced on-screen projection systems and state-of-the-art digital mastering, this visual reimagining evokes the raw power and cultural depth of Kantara while showcasing how cutting-edge cinema technology can turn even a brand identity into an immersive storytelling canvas.

The logo will appear on the big screen across all PVR INOX theatres, thrilling audiences ahead of one of the biggest cinematic events of the year and setting the stage for what’s to come.

Speaking about the campaign, Gautam Dutta, CEO – Revenue & Operations, PVR INOX Ltd., said:

“Cinema is more than just entertainment — it is an emotion that unites a nation. At PVR INOX, we constantly strive to create larger-than-life experiences that go beyond the screen. By infusing the elemental energy of Kantara into our iconic logo, we are honoring India’s rich cultural narratives while setting new benchmarks for how films are celebrated. This is not just a logo change; it’s an invitation for audiences to step into an unforgettable world of storytelling.”

Vijay Kiragandur, Producer & Founder, Hombale Films, added:

“We are honored that India’s largest multiplex chain, which has the biggest audience interface across the globe, has decided to celebrate Kantara in this unique manner. It is indeed a special idea that is nothing less than a celebration of India’s rich culture, especially on this Independence Day.
It is a matter of great pride when you can celebrate stories you truly believe in with partners as big as PVR INOX. With this, the world will embrace storytelling that is deeply rooted in our culture.”

PVR INOX and Hombale Films will continue to roll out thematic innovations in the weeks ahead, building excitement and transporting moviegoers into the world of Kantara before its grand release.

With initiatives like these, PVR INOX, alongside Hombale Films, reaffirms its leadership in shaping the future of cinema in India — delivering premium, immersive experiences that inspire, engage, and captivate millions.