Cinépolis Launches All-Digital Gift Cards in Partnership with Pine Labs, Offering Movie Lovers the Ultimate Gifting Convenience
Cinépolis India, the first international cinema exhibitor and one of the largest multiplex chains in the country, has launched its all-digital Cinépolis Gift Cards in partnership with Pine Labs. The new gift cards powered by Pine Labs’ Issuing Business are designed to bring movie-goers closer to the magic of cinema by making it easier than ever to gift movie tickets and snacks in a single, seamless purchase, perfect for birthdays, celebrations, and festive occasions.
Exclusively redeemable on the Cinépolis app and website, the gift cards can be used for the total transaction value, including both movie tickets and F&B purchases ensuring recipients enjoy the complete cinema experience. Customers can easily access and send these cards via leading platforms such as Woohoo, Amazon, Paytm, Hubble, and Park+, adding a touch of celebration to everyday moments.
“Our goal is to constantly enhance the cinema experience, not just inside our theatres, but in how people connect with it. With our new digital gift cards, we’re giving customers a simple and joyful way to treat loved ones to a movie outing, complete with their favourite snacks. It’s convenient, thoughtful, and perfectly tailored for today’s digital-first world.” said Devang Sampat, Managing Director, Cinépolis India.
Commenting on the partnership, Navin Chandani, President – Issuing Business, Pine Labs, said, “Cinema is immensely popular in India and therefore we’re excited to partner with Cinépolis on a product with mass-use potential, one that blends convenience, emotion, and experience. In a world where consumers are seeking more personalised gifting options, this digital gifting solution enables them to share entertainment with their loved ones in the most meaningful way.”
This initiative reinforces Cinépolis India’s focus on customer-centric innovation, making the movie-going experience not just enjoyable but shareable and memorable.
About Cinépolis India
Cinépolis India is a group company of Cinépolis and is the first international cinema exhibitor in India. With the vision of lighting up the movie of one’s life with smiles and unforgettable moments, Cinépolis aims to offer an unmatched experience to movie patrons. The company currently operates 449 screens in India under the brand names of Cinépolis, Cinépolis VIP, and Fun Cinemas.
Cinépolis has always been credited with pioneering innovations in the exhibition industry, including introducing luxury cinemas with Cinépolis VIP and developing the Cinépolis Junior Auditorium, specially designed for kids with colourful bean bags, cushy sofas, and loungers. The multi-benefit loyalty program, ‘Club Cinépolis,’ enhances the movie-watching experience with free registration, points rewards, pre-screening invites, and star visits.
Over the years, Cinépolis India has received numerous accolades, including the IMAX Big Cine Award for ‘India’s Top Multiplex Chain of the Year’ and the Image Retail Award for “Retail Launch” in 2023. At MAPIC India 2023, Cinépolis was honoured with the Most Admired Retailer of the Year: Best Turnaround
For further information contact:
Disha Sinha
- 91 9910087274
disha.sinha@lintaslive.in
Ishan Mohan
+91 9999778888
ishan.mohan@lintaslive.in