At a recent meeting with the office bearers of the Sivakarthikeyan Welfare Association, actor Sivakarthikeyan urged them to read a book for at least ten minutes a day, assuring them that it would bring about a positive change in their lives. He then received the first book from a book exhibition that had been set up at the venue. He further announced that similar book exhibitions would be organized at future events, including fan meets, office bearer gatherings, and audio launch functions.

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